Expand your professional reach with our BME456B VTU Notes. Master SEO, social media strategy, and content marketing for the 2022 Scheme at the all-new vtubuddy.in engineering and digital career resource portal.
Home > 2022 Scheme > Mechanical Engineering > 4th Sem > BME456B VTU Notes: Digital Marketing 2022 Scheme PDF
Expand your professional reach with our BME456B VTU Notes. Master SEO, social media strategy, and content marketing for the 2022 Scheme at the all-new vtubuddy.in engineering and digital career resource portal.
Introduction to Digital Marketing (DM)-Meaning, Definition, Need of DM, Scope of DM, History of DM, Concept and approaches to DM, Examples of good practices in DM. Email Marketing-Need for Emails, Types of Emails, options in Email advertising, Mobile Marketing
Social Media Marketing -Introduction to Blogging. Introduction to Face book, Twitter, Google +, LinkedIn, YouTube, Instagram and Pinterest; their channel advertising and campaigns.
Acquiring & Engaging Users through Digital Channels: Understanding the relationship between content and branding and its impact on sales, search engine marketing, mobile marketing, video marketing, and social-media marketing.
Designing Organization for Digital Success: Digital transformation, digital leadership principles,online P.R. and reputation management. ROI of digital strategies, how digital marketing is adding value to business, and evaluating cost effectiveness of digital strategies
Digital Innovation and Trends: The contemporary digital revolution, digital transformation framework; security and privatization issues with digital marketing, Understanding trends in digital marketing – Indian and global context, online communities and co-creation.
BME503
BME502
BME405D
BME405C
BME405B
BCS3012Mod
BCEDK103
BCSL305
BCS30122550question
BCS303
XYZS301